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Parkview Huber Heights, a Metropolitan Holdings apartment community in Huber Heights, Ohio.

Our platform

Tractara™: how we find the right land first

Every apartment community starts with a piece of land, and most land is wrong for it.

Most land is wrong for an apartment community

The zoning doesn’t fit, the ground floods, the numbers don’t work, or the local tax incentive that makes a project viable was never available in the first place. Finding that out the traditional way takes weeks of calls, site visits and spreadsheets for each property.

Metropolitan Holdings built Tractara™ to answer those questions before we spend that time.

304,000
candidate sites screened
32
Ohio counties
80+
checks on each site

From a hundred thousand possibilities to a few dozen

  1. 304,000 candidate sites

    Screened continuously across 32 Ohio counties, drawing on public records.

  2. Scored on one consistent standard

    Every site is ranked against every other.

  3. The few dozen worth a conversation

    Sites that cannot meet our return standards fall down the list before anyone drives out to see them.

  4. People make the decisions

    Our development team then does what software cannot: walks the land, meets the owner, and works with the community.

What it does for every site

  • A market-wide view, not a broker’s shortlist

    Every site is scored on one consistent standard and ranked against every other, so our team starts each week with the strongest opportunities in the market, not just the ones that happen to be listed.

  • Incentives first

    Tax abatements and tax increment financing often decide whether a project is feasible. Tractara maps Community Reinvestment Areas and TIF districts, reads the terms each community has actually granted to apartment projects, and tells us where an incentive is available, where it would have to be negotiated, and where there is no path at all.

  • Underwriting on day one

    For each site, Tractara estimates how many units fit, what they would rent for, what the project would cost, and what we could responsibly pay for the land, with and without an incentive.

  • Deal-breakers surfaced early

    Each site is run through 80+ checks, including flood risk, wetlands, slope, utilities, access, environmental records and surrounding land uses. Anything the data cannot confirm is marked unknown rather than assumed to be fine.

Drawn from public records

  • County parcel and auditor data
  • Zoning maps
  • Flood and wetland maps
  • Elevation surveys
  • School and income data
  • Local incentive legislation

A pipeline built on discipline

Less time spent on deals that were never going to happen, and more spent on the ones that should.